What's your story?

Find the one that suits you to a tee. Our artist T-shirts are soft and lightweight, and made with natural merino.

"Can I live in this tee forever?"

It was pretty tough to separate Diana Simumpande from the soft and breathable comfort of her Nature Dye tee - even after 7 days of wearing it. Try it for yourself.

Almost ther|



Read about why we are almost there, here.

Almost ther|

Read about why we are almost there, here.

Almost ther|

Read about why we are almost there, here.
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Natural apparel for your life, made with superfine merino wool.

Our merino fiber is grown in the rugged Southern Alps of New Zealand, where it faces the ultimate field test. Durable, lightweight and soft, merino wool is warm in the winter and cool in the summer. Our versatile range of clothes includes base layers, men’s and women’s underwear, T-shirts and jackets. From city to mountain, hiking, skiing or laidback living, icebreaker is a sustainable choice for you and the planet.
Move to natural.