What impact does your
t-shirt have?

Washing synthetic clothing releases plastic microfibres into
the oceans – up to 700,000 in one wash. Today, micro-fibres make up 85% of human-made debris on shorelines around the globe.

The answer? Natural fibres need less washing and use less resources.
Wear your icebreaker tee every day, wash it every once in a while.

Be part of the change.
Move to natural

Naturally less odour

Naturally less washing

Naturally less impact

“That’s success – I’ll be keeping it for the gym in the safe knowledge that a once-a-week wash is all it’ll need.”

VelomobileRider

“Very comfortable next to skin. Not itchy. Never gets smelly so hardly needs washing. Washes easily in machine.”

NorthernSoul

“Fits well, very comfortable and you get several wears before it’s calling for the washing machine!”

Hodges

“Comfortable, breathable and doesn’t smell bad after days of activity.”

Yaywool

“Great shirt as it’s very comfortable to wear and feels great against the skin. Usually can just air it out after wearing it and it’s ready to go again.”

FrivolousPanda

“Probably the most perfect t-shirt on the planet. I wear them during tennis, cycling, hiking and at the office. They don’t absorb body odours and are pretty resistant to dirt, so you don’t have to wash them often.”

BusyBee38

NATURAL PROGRESSIVES PANEL

What impact does your clothing have?

hosted by Mary Catherine O’Connor, Award-Winning Environmental Reporter

Four experts put the spotlight on the impact of apparel and microfibres on the environment, and discuss empowering society to be part of a movement for greater change.

Watch the film

7 DAYS,
1 TEE,
0 WASHES.

Try seven days without washing your T-shirt. Why not? icebreaker tees are made
from natural fibres that resist odours for longer and need less washing.
Once you’ve purchased your icebreaker top, take on the #teesforgood challenge.

How many times can you wear your tee between washes?

#teesforgood