BE MORE MERINO.
There are easier ways to get up a mountain.
But we take the hard way.
Because it’s the only way to progress.

Taking the hard way means we develop performance fabrics out of merino wool.
Ethically sourced merino wool
Lightweight
Resists odour
Dries fast

Women’s Tech Lite T-shirt
$75
More playtime, less laundry time. High-impact tees made with merino fibres, with lower impact on the planet.
Free Standard Shipping.
Ethically sourced merino wool
Durable
Breathable
Resists odour

Men’s Tech Lite T-shirt
$75
More playtime, less laundry time. High-impact tees made with merino fibres, with lower impact on the planet.
Free Standard Shipping.
Ethically sourced merino wool
Durable
Breathable
Resists odour

On the trail

At the gym

And everywhere in between
Join the move to natural.
Merino fibres naturally resist odours, so you can wear them more and wash them less. Naturally less hassle and less waste.