Join us on the journey
Highlights of our third Transparency Report.
What if you could see everything we do?
We’re spelling out the ways in which we move to natural with our apparel, from M to L, so that you can make conscious choices with your wardrobe. Discover the full story, below.
M is for
Materials
We’re not perfect but we're striving to make a positive difference by aiming for all our materials to be plastic-free by 2023.
#movetonaturalO is for
Our people
Our icebreaker community is full of progressive thinkers and change-makers - from growers to consumers to our flock – all working towards a more natural vision for the future.
#movetonaturalV is for
E is for
Ethical practices
We ensure that everyone who works on an icebreaker product does so in a fair, safe and non-discriminatory workplace.
#movetonaturalT is for
The next 25 years
For 25 years we’ve challenged the status quo to provide natural performance alternatives to plastic-based apparel and we’re looking forward to the next 25 years of natural progress.
#movetonaturalO is for
Ocean advocate
We partnered with Ben Lecomte and The Vortex Swim crew to gather data across the Great Pacific Garbage Patch to further understand the impact of apparel on ocean pollution.
#movetonaturalN is for
Natural clothing
From seamless knits to plant-based dyes and renewable fibres, we’re continually seeking ways to create innovative, natural clothing solutions.
#movetonaturalA is for
Animal welfare
We’ve always followed the strictest guidelines to ensure the sheep feel just as good making your icebreaker merino as you will wearing it.
#movetonaturalT is for
Traceable product
We have direct relationships with the people who make our products every step of the way, from fabric to garment, giving us a unique advantage in controlling and minimizing our footprint.
#movetonaturalU is for
Understanding our impact
We’ve measured the environmental impact of an icebreaker 100% merino base layer so we can assess our impact and work on further reducing it.
#movetonaturalR is for
Relationships
Our grower families sign 10-year supply contracts with us, giving them the security to invest in their businesses, land, animals and people.
#movetonaturalA is for
Awareness
We’re raising awareness of synthetic microfibre pollution in the environment and supporting scientific research to unlock natural solutions.
#movetonaturalL is for
Looking after the land
Our merino growers look after more than just their land and animals – they respect the whole ecosystem.
#movetonaturalStep inside our business
These reports are the result of our long-term commitment to build an ethical and sustainable business.
Got a question?
Drop us an email at: transparency@icebreaker.com