Natural Cut – introducing the collection that does more with less

30 June 2022

Waste in the apparel industry is of increasing concern, and for good reason. While overproduction is a major contributor, wastage is also commonplace during the garment manufacturing process.Inspired by Dr Michelle Dickinson, we explored new ways to do more with less during this process. Dr Dickinson specialises in nanotechnology which, simply put, is an in-depth study of the ‘small things’. In our industry, the ‘small things’ count. Every piece, every process, and every decision has an impact.

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