Social Media Giveaway Terms and Conditions

Official Rules


No purchase necessary.

Sponsor: Icebreaker Limited,130-132 Ponsonby Rd, Auckland, New Zealand

Open only to legal residents of the countries where the Sponsor ships product, 18 or over, who follow icebreaker’s Instagram account @icebreakernz.

Employees of Sponsor, its agencies or any entity involved in the development, production or administration of the Contest are not eligible to enter or win the prize. Void where prohibited by law.

Contest schedule:

Contest starts at the time the Sponsor’s post is live and visible on Instagram. Contest closes at the time disclosed on the post. Winner(s) drawn within 48 hours of Contest closing.

How to enter:

Follow these steps:

  1. Follow @icebreakernz on Instagram from your personal Instagram handle
  2. Like the Contest post
  3. Complete any further instructions on the Contest post, which may include
    • Submitting a written response in the comments
    • Tagging a friend
    • Sharing content on your Instagram posts or stories
    • Submitting a photo/video
    • Following the Instagram handle of a partner brand

All entries must be received by 5pm GMT on the day of Contest closing.

Entry restrictions:

Entries become the sole property of Sponsor. By submitting an entry, you grant Sponsor a non-exclusive, irrevocable, perpetual, worldwide, royalty-free, transferable, sublicenseable right and license to use, perform, exhibit, reproduce and otherwise exploit the entry (including the photo or video, if any) in any and all media, without notice or compensation. You may enter as many times as you wish. Each entry should be unique (By way of example, you must tag different friends in each comment, or provide a different tip in each comment).  Sponsor and its agencies are not responsible for late, lost, incomplete, illegible/garbled, inaccessible, damaged or misdirected entries, all of which are void. Sponsor is also not responsible for (a) programming, electronic, technological, telephonic, network or other malfunction, error or failure which in any way affects or interferes with the operation of the Contest (including the receipt of entries/photos or videos) or icebreaker web site itself or (b) any mechanical, programming, typographical, printing or other error of any kind affecting a Contest email invitation.

Content restrictions:

Entry will also be deemed void and will be disqualified if the content is determined by Sponsor in its sole discretion to be inappropriate, profane or unfit for publication, to advocate alcohol/drug use, violence or illegal conduct, if it disparages the icebreaker brand, or violates the rights of any third party (this includes persons identified or depicted in the product review/photo/video and, if applicable, the photographer or videographer [if not you]).

Winner determination:

Within 48 hours of the Contest closure, icebreaker will select winner(s) based on the Sponsor’s chosen criteria. The criteria will be disclosed in the Contest post.

Potential winner will be contacted via Instagram Direct Message and may also be required to sign and return an Affidavit of Eligibility, a Liability Release and a Publicity Release (where legal) and/or documents confirming/perfecting/effecting Sponsor’s ownership rights in the entry (perhaps including permissions from third parties). If winner cannot be contacted for any reason, is determined to be ineligible or is not in compliance with these Official Rules, prize will be forfeited and an alternate winner selected from among all remaining eligible entries received.  By participating, entrants agree to these Official Rules & decisions of Sponsor and its agencies, which are final & binding in all respects.

Prize (1):

Prizes will be specified in the relevant Contest post and may be either:

  1. A dollar value icebreaker gift card, as disclosed in the Contest post, redeemable on-line at or at icebreaker retail store locations. Use of e-gift card is subject to terms/conditions indicated thereon. Prize is not transferable. No prize substitution permitted. Applicable taxes on prize (if any) and unspecified expenses related on acceptance/use of prize are winner’s sole responsibility.
  2. Specific icebreaker product(s), as disclosed in the Contest post. Products are subject to availability and may be substituted for another product of the same value, where required. No other prize substitution is permitted.

Conditions of participation:

By accepting prize, where legal, winner agrees to the use of his/her name, Instagram handle and image (if applicable) for advertising/trade/publicity purposes by Sponsor and its designees without further compensation or notice. By participating, entrant releases and agrees to hold harmless Sponsor, its parent, affiliates, subsidiaries, and their respective directors, officers, employees and agents, from any and all liability arising from the Contest or acceptance, receipt or use/misuse of the prize. If Contest cannot be conducted as originally planned due to any cause beyond Sponsor’s control (e.g., computer virus or act of fraud), Sponsor may cancel/suspend/modify Contest and pick the winner from among all eligible entries/product reviews received prior to and/or after action taken by Sponsor or otherwise in a manner determined by Sponsor in its sole discretion to be fair, appropriate and consistent with these Official Rules; Sponsor will notify all registered entrants of such action via a comment on the Contest post. Tampering with Contest, Contest post, icebreaker web site or social media accounts, violation of these Official Rules or any attempt to defraud Sponsor will result in disqualification; but, disqualification shall not represent the sole remedy available to Sponsor. Sponsor’s failure to enforce any provision of these Rules is NOT a waiver of such provision. Any dispute or claim regarding the Contest will be shall be brought individually (NOT as part of a class action) and governed by the law of your country of residence without giving effect to any conflict of laws principles that may provide the application of the law of another jurisdiction and the parties both agree to submit to the non-exclusive jurisdiction of the courts in the country of your residence.

Winner’s list:

For name of winner (Instagram handle only), send a Direct Message on Instagram to @icebreakernz with “INSTAGRAM GIVEAWAY WINNER” as the heading.

The Official Rules apply to specific Contests run by Icebreaker from time to time on Instagram and must be read in conjunction with the specific Contest terms specified in the Contest post. To the extent of any inconsistency between these Official Rules and the specific rules of the Contest in the Content post, these specific rules prevail.